All Words Bright & Beautiful is a mobile wallpaper retail site and social media project dedicated to the appreciation of beautiful and obscure English words, created "for lovers of word and poetry." Resurrection Design was commissioned to create 50+ ten-second vertical format social media videos, as well as corresponding static wallpapers for each, to be sold on allwordsbrightandbeautiful.com.
The brand colors chosen for All Words were simple white and black, in light of the literary vibe the brand wanted to evoke. To that end, the main font chosen was an old style serif. Resurrection curated the photography used in accordance with each word's connotation, evoking a warm, ambient spirit that highlighted the beauty of nature in direct correspondence to the brand's mission to highlight the beauty in language.
The logo brand mark was created by merging the first letters of the brand's name together to form a crown, which represents the wondrous gift of All Words Bright & Beautiful.
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Logo
Typography
Wallpapers & Social Media Assets
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